SEO stands for search engine optimization that much has stayed the same. It refers to techniques that help your website rank higher in search engine results pages (SERPs).
Search engine marketing (SEM) involves marketing a business through the use of paid advertisements and using keywords and phrases throughout the content. Search engine marketing
Google Adwords has evolved into Google Ads — a new brand for Google’s advertising capabilities that makes it easier and faster than ever before to create online ad campaigns that deliver valuable results.
Social media marketing is the process of creating content for social media platforms to promote your products and/or services, build community with your target audience, and drive traffic to your business.
An email campaign is a sequence of marketing efforts that contacts multiple recipients at once. Email campaigns are designed to reach out to subscribers at the best time and provide valuable content
An influencer marketing strategy leverages digital creators who strongly influence specific industries or target audiences to make purchase decisions. With a successful strategy.
In today’s digital world, it is crucial to stay connected with your customers and prospects to leverage new markets and expand your business. Creating a digital presence doesn’t mean simply building a website and waiting for customers
Snapchat gives marketers the opportunity to connect with their audience in real time, when the audience is out and about. It’s particularly good for localized campaigns and telling compelling, interactive stories.
The mission of LinkedIn is simple: connect the world’s professionals to make them more productive and successful. Pick a topic related to your core service that you know well and keep coming back to it – consistency is important.